Now you can target products in the cart based on their name. Also, cart rules has gotten a facelift.
What are cart rules again?
Cart rules ensure that only visitors with specific cart content will see your campaign. This can include total cart value, the number of items or even specific products added to the cart such as βPedigree Biscrok - Bone-Shaped, Multi-Mix Biscuits Dog Treats.β
Whats new?
- Improved UI: Setting your targeting options is now easier with our revamped user interface.
- Targeting by product Names: Target campaigns based on product names that include a specific expression, like βdog treats.β
Note: Targeting specific products is a Shopify-only feature.
What to use Cart rules for
- Cart Abandonment Offers: Create offers for visitors who have added at least 1-2 products (or products above a given value) to their cart. Explore some Cart Abandonment templates here β>
- Specific Product Offers: Display special offers for visitors who have added a specific product to their cart.
- Complementary Product Recommendations: Offer complementary products to visitors based on the specific items in their cart. Explore some Product Recommendation templates here β>