Avoid re-advertising to already-captured leads by excluding OptiMonk subscriber’s from your campaign targeting settings. Alternatively, you can create more personalized messages for visitors who have not subscribed to an OptiMonk campaign in the past.
This is a new feature available in your campaign settings under “Select who should see the popup”. Click “Add New Condition” to pull up your options.
With this condition you can target or exclude visitors who have previously subscribed to a specific email list from your OptiMonk campaigns. If someone is subscribed to one of your lists on Mailchimp, or another platform, you will be able to use these lists to customize your targeting parameters.
We recommend to keep the default “any list” option if you prefer to target (or exclude) all visitors who have already signed up through any of your campaigns.
Automatically forward the leads you are gathering through your OptiMonk campaigns to your Shopify account with our Shopify Integration option.
After installing the OptiMonk app through the Shopify App Store, log back into OptiMonk.com and navigate to your campaign’s “Integration Settings” to make use of the new integration option.
During the integration setup, a Tag can be created so that when they are forwarded over to Shopify, you will know exactly which campaign they are coming from.
Shopify Store owners can now keep all of the new customers coming over from their OptiMonk campaign under a single platform.
Now you can use your favourite reporting tool to monitor your OptiMonk campaigns’ performance by using Reporting API.
A lot of people are already using customized dashboards to streamline processes in order to make data more presentable; now OptiMonk data can be included in these dashboards and reports.
From OptiMonk’s Settings, you will be able to quickly generate an API key to use in your own dashboards, by generating an API key.
The following metrics can be sent to your custom dashboard through Reporting API:
You can use Shopify customer tags to label certain groups. For instance, loyal customers or VIP members. These tags are also good for helping you better focus and target your campaigns using OptiMonk.
What to use Shopify tag targeting for 💡
Secret VIP offers: Create a popup with a special promotion, like a daily offer with a discount code on your homepage that is visible only for your VIP members.
With the page type targeting function, you can launch a campaign on all product or category pages. Have a unified campaign on all pages.
What to use page type targeting for 💡
Run a most popular product by category side message on your category pages. It helps capitalize on the fact that consumers often veer towards trending products. Draw shopper’s attention to the most popular products in the category they’re currently visiting.
This is the third recommendation logic in our lineup, following the Most popular and the Recently Viewed product recommendations. With this logic, you can narrow down the most popular product recommendations to a selected category.
What to use recommendation logic for 💡
Recommend the most popular products of a certain category on product pages. Assist your visitors by showcasing similar products to what they’re currently viewing.